![Strategic Management: Building and Sustaining Competitive Advantage< 4 版> Strategic Management: Building and Sustaining Competitive Advantage< 4 版>](https://imageproxy.pixnet.cc/imgproxy?url=https://im1.book.com.tw/image/getImage?i=http://www.books.com.tw/img/001/031/21/0010312176.jpg&w=348&h=348)
Strategic Management: Building and Sustaining Competitive Advantage< 4 版>買到賺到
![Strategic Management: Building and Sustaining Competitive Advantage< 4 版> Strategic Management: Building and Sustaining Competitive Advantage< 4 版>](https://imageproxy.pixnet.cc/imgproxy?url=https://xn--jzuv5ptqwbje.tw/yahoo/star5.gif)
我朋友前幾天買了 覺得很滿意喔
博客來專業及教科書及政府出版品-管理類分類熱銷好書
![Strategic Management: Building and Sustaining Competitive Advantage< 4 版> Strategic Management: Building and Sustaining Competitive Advantage< 4 版>](https://imageproxy.pixnet.cc/imgproxy?url=https://xn--jzuv5ptqwbje.tw/yahoo/%E5%89%8D%E5%BE%80%E8%B3%BC%E8%B2%B7.gif)
想看更多有關[Strategic Management: Building and Sustaining Competitive Advantage< 4 版>]的閱讀心得嗎?
點圖即可看詳細介紹
內容簡介
●Description
STRATEGIC MANAGEMENT explores how firms build, extend, organize, and sustain a competitive advantage, focusing on five key themes: distinctive competence, quality, globalization, change, and ethics. This text takes an applications-oriented approach and is organized to reflect the stages that a firm goes through while implementing the strategic process.
●New Features
1.Focus on Strategic Competencies: The competencies are vision, distinctive value creation, planning & administration, global outlook, balancing stakeholder needs, and leveraging new sources of technology/innovation.
2..Strategic Competency in Action: Over 40 entirely new short, “strategic competency in action” inserts highlight how a particular firm formulates and implements an approach to a given competency.
3..Coverage of China: Explores the impact of China on the world scene, particularly on supply and demand conditions for “old economy” industries, as well as its emerging capabilities in high-technology fields.
4..Chapter: A new chapter on corporate governance and the different mechanisms that are in place to examine how firms are responding to this permanent change on the legal/stakeholder landscape.
...繼續閱讀